The phrase "It's all about who you know" applies constantly in the working world, and that's certainly been the case for me in the freelance world.
Shortly after dipping my toes in the freelance pool, I got a Facebook message from an old Mizzou Journalism School friend: Rebecca Gegg. We hadn't corresponded much since college, but we always got along. Well, I must have made an impression shooting standups and live shots for her 12-13 years ago because when she needed to hire a freelance photog for a shoot in Asheville, Rebecca talked me up big to her co-workers at Cerner.
I had not heard of Cerner before, but it turns out, it's a Fortune 500 company based out of Kansas City that specializes is health care technology. For this shoot, Cerner wanted to show the new camera technology they developed to help reduce patient falls in hospitals. Mission Health in Asheville has been using these cameras, and so far, the results are positive.
Big time stuff.
So the pressure was on for me to shoot well for them.
In the end, Rebecca and I had a fun time. Despite a few HIPAA roadblocks to getting better b-roll, I thought we did the best we could do (except for the way I shot one interview).
The good folks at Cerner did the editing and posted the final video this week, and it turned out well. Check it out!
Jason Jennings is a freelance videographer based in Raleigh, NC. He previously spent more than a decade covering sports for television stations in Florida, North Carolina, Texas and Missouri.